Research Topics
Tours and Activities
Latest on Tours and Activities
Phocuswright's coverage of travel's third-largest segment includes everything from the experiences, activities, attractions and tours that travelers do in-destination and how they decide where to go, to the outlook for online intermediaries' and suppliers' attitudes toward online distribution.
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ReportFrance Consumer Travel 2023
Published: September 2023
Travelers in France are still value travel spend highly Despite economic challenges, travel and...
Report
ReportU.S. Consumer Travel Report 2023
Published: October 2023
Phocuswright’s U.S. Consumer Travel Report 2023 provides a snapshot of American travelers’ recent...
Report
ArticleHow Chinese OTAs Turned Around Three Years of COVID Isolation
Published: July 2023
Chinese travelers are back on the map. Three years of isolation ended on January 8, 2023. As China...
Article
ReportU.K. Consumer Travel 2023
Published: August 2023
In the U.K., despite challenging market conditions, travel and tourism remain a high priority purchase...
Report
ReportU.S. Travel Agents: Optimism Abounds
Published: February 2023
Phocuswright has been researching the travel agency distribution landscape in the U.S. since 2006. Our...
Report
ReportFrance Travel Market Report 2022-2026
Published: May 2023
The France travel market burst into recovery mode in 2021 and continued the trend into 2022. High...
Report
Market Data SheetU.S. Travel Market Data Sheet 2022-2026
Published: May 2023
This data sheet provides quick and easy access to updated U.S. travel market sizing data and...
Market Data Sheet
ReportEastern Europe Travel Market Report 2022-2026
Published: May 2023
The Eastern European travel market includes several key country markets: Russia, Poland, Ukraine,...
Report
ReportThe New Global Traveler: Discovering the Impact of Technology
Published: March 2020
Phocuswright’s The New Global Traveler: Discovering the Impact of Technology investigates travelers’...
Report
ArticleGo Beyond Touchless and Strive for Frictionless Travel
Published: March 2022
While touchless interactions have eliminated the need for travelers to physically put their hands on...
Article
